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Marketing Within the Federal Government

Course Description

Master the art of marketing within the federal government with our comprehensive course. Learn how to create impactful Capabilities Statements, identify and reach your target market, establish a strong brand presence, leverage industry events to your advantage, and tap into the opportunities offered by the Simplified Acquisition Program.

Gain the knowledge and skills to effectively promote your business in the government contracting landscape.

What You’ll Learn From This Course
  • Create compelling Capabilities Statements that showcase your business strengths
  • Identify and target your ideal market within the federal government
  • Develop a strong brand identity to differentiate yourself from competitors
  • Maximize your presence and networking opportunities at industry events
  • Navigate and utilize the Simplified Acquisition Program to secure government contracts
  • Video Length1 Min
  • Time to complete9 mins