Category: Marketing Your Business

Using FPDS to Evaluate Competitors and Market Conditions

The Federal Procurement Data System (FPDS) is a powerful tool vendors often overlook. As a database of all awarded contracts valued at $3,000 and higher, FPDS can help business owners scope out their competition and stay on top of market trends...

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How to Register on the Federal Procurement Data System

The Federal Procurement Data System (FPDS) contains information that can help contractors interested in selling to the federal government. You don't have to register to use FPDS, but if you register, you can access more information. FPDS is a searchable database...

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How to Register in the Dynamic Small Business Search

The SBA’s Dynamic Small Business Search is a vital component of any small business's government marketing strategy.  However many vendors either overlook this step or create an ineffective profile on the search, hurting their chances at winning government contracts. To...

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US Federal Contractor Registration-Government Newsletter

Every month, government buyers are sent the US Federal Contractor Registration Newsletter.  The newsletter includes information about government contracting and contains new vendors that are added to the registry by US Federal Contractor Registration.  Each SBA region is sent a...

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Marketing your Business – Using the DSBS

There is a growing emphasis on awarding contracts and creating subcontracting opportunities for small businesses.  In order for your small business to take advantage of this push, you must make a concerted effort to take advantage of all the tools...

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Marketing to Government Buyers Pt. 2 – Sell Yourself

So you read through our last post about marketing to federal buyers and think you’ve spotted a few agencies that may be interested in what you’re selling.  What do you do next?  There are a few good strategic moves you...

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Marketing to Government Buyers Pt. 1 – Finding Buyers

In some ways, marketing to the federal government is just like marketing to other businesses:  You have to find out who is buying your product or service, and then reach out to them directly.  Luckily, there are two largely underutilized,...

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Why Do You Need to Market to the Government?

Many small business resources advise business owners interested in federal contracts to market to the government, particularly for contracts under $25,000.  But why is marketing such a smart move for potential contractors? Unlike larger biddable opportunities, contracts under $25,000 are...

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